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gglum
Musicians
$0-$10,000
PopRockAlternativePop
Photo of gglum
At 21 years of age, Ella Smoker has gotten pretty good at decoding her dreams. Raised on everything from rockabilly and soul to MTV-era emo, the London-born songwriter knew that she was drawn to music that offered a sense of safety, a feeling of being held within the layers of detailed instrumentation. But when she tried to write herself, she wasn’t quite sure how to conjure this sense of comfort, to make music that could adequately deal with the issues bothering her subconsciousness at night. That early expression of truth turned into 2020’s viral pandemic-era hit “Why Don’t I Care”, beginning the journey that would lead gglum to Secretly Canadian. Inspired by the likes of Alex G, Phil Elverum and Adrianne Lenker, gglum’s music positions Smoker as an artist who can wield atmospheric disturbance at her fingertips, crafting soundscapes that allow her to reconcile with a tumultuous coming-of-age. With flickers of electronica, dream pop and discordant garage-punk, her acoustic guitar becomes a sturdy ally, the base of a versatile, lo-fi sound that manages to feel simultaneously escapist and immersive.
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