Jeffrey Gitomer is an American author, speaker, and business trainer. He was born on February 11, 1946, in West Palm Beach, Florida. Gitomer is perhaps best known for his best-selling books on sales and customer service, including "The Sales Bible," "The Little Red Book of Selling," and "Customer Satisfaction is Worthless, Customer Loyalty is Priceless." His books have been translated into over a dozen languages and have sold millions of copies worldwide. In addition to his writing, Gitomer is a highly sought-after speaker and business trainer. He has worked with companies of all sizes, from small startups to Fortune 500 companies, to help them improve their sales and customer service strategies. He is known for his engaging and entertaining presentations, as well as his practical and actionable advice. Gitomer has been recognized for his contributions to the field of sales and customer service. He has been named one of the "Top 30 Global Gurus in Sales" by the Sales Guru website and has been inducted into the National Speakers Association Hall of Fame.